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Adrenaline Air Sports
In performing a SWOT analysis on Adrenaline Air Sports, we identified several major and minor issues and challenges facing the company. ... All of these factors contribute to the success, or lack thereof, of Adrenaline Air Sports. ... Also, the location of Adrenaline Air Sports and the location of Billy’s other job cause time constraints and costs to commute from one location to the other.
The location of Adrenaline Air Sports is beautiful and scenic for the jumpers, but is not advantageous for year-round business, as well as not regionally advantageous for large quantities of customers. ... Although Billy has a website for his business, it is not developed enough to provide detailed information about Adrenaline nor does it provide the availability to make reservations for future jumps to existing patrons.
Furthermore, because of the size of the aircraft that Adrenaline Air Sports utilizes, there is significant impact to the cost-effective operation of the business. ... Adrenaline’s other patrons are experienced skydivers whom are already certified; therefore, pay only $16 to take a jump. ... This puts Adrenaline Air Sports at a disadvantage over his competitors who fly at much higher altitudes, allowing for longer jumps for customers. With certification requirements for parachutists, the limited activities offered by Adrenaline Air Sports impedes the opportunity for jumpers to use the business for acquiring these certifications. ...
As mentioned before, Billy has a website for his business, but it is not developed enough to provide detailed information about Adrenaline and its services. ...
In order for Adrenaline Air Sports to continue its success, and perhaps become more successful than previous years, Billy Cockrell needs to implement one or several of the recommendations we have mentioned. ... If he continues to work the hours he is working at Adrenaline Air Sports, he will eventually become burnt out and his business will begin to decline or perhaps crumble altogether.
Approximate Word count = 1489 Approximate Pages = 6 (250 words per page double spaced)
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