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Container Gardening Sales Reach $1.2 Billion in 2001. Container gardening is the fastest growing consumer lawn and garden sales category in terms of household participation, average amount spent, and total sales we have seen over the past 5 years. Five years ago 10 million households participated in container gardening, and today that number has grown to 23 million households. The average dollar spent by consumers on container gardening 5 years ago was $43, and today it's $55. Total retail sales for container gardening products (plants, pots, growing medium, and fertilizer) was $387 million five years ago, and today it's over $1.2 billion. Women (64% of sales) Men (36% of sales) 18-34 year olds (19% of sales) 35-44 year olds (28% of sales) 45-54 years of age and older (26% of sales) 55 years of age and older (27% of sales) College graduates (56% of sales) Some college (37% of sales) High school or less (7% of sales) 1 person household (33% of sales) 2 person household (51% of sales) 3-4 person household (15% of sales) 5 or more person household (1% of sales) Whites (82% of sales) Blacks (6% of sales) Hispanics (5% of sales) Other (7% of sales) Northeast (24% of sales) Midwest (20% of sales) South (30% of sales) West (26% of sales) Household income of $75,000 & over (35% of sales) Household income of $50-$75,000 (21% of sales) Household income of $35-$49,999 (14% of sales) Household income under $35,000 (14% of sales) Undesignated (16% of sales) Geography Midwestern households participated in lawn and garden activities in 2001 at a rate that was higher than all other regions.
Approximate Word count = 1061
Approximate Pages = 4.2
(250 words per page double spaced)
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