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	marketing decisions
	Introduction The purpose of this assignment is to analyze and evaluate the strategic decisions made by Marks and Spencer (M&S) in different periods in the last ten years or so. ... A look at three key decision makers and their decisions will help understand the situation. ... Greenbury was a person with overconfidence in himself and his decisions. ... He excluded his subordinates’ opinions, which prevented him from getting informed of the real feedback of his decisions and changes in the operation and market. ... The decisions made by Greenbury are as follows: · Cut the number of full-time sales assistants in stores in order to reduce the cost. Approximate Word count = 464 Approximate Pages = 1.9 (250 words per page double spaced)

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