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Advertisement Analysis
Advertisement plays an important role in our daily life because it is a useful visual communication to conduct message to readers. With variety of advertisement in our daily life, we should carefully analyze an advertisement to judge its honesty. The advertisement appeared on a female magazine, Glamour (Dec 2002) and was selling a camcorder and notebook from Sony.
From the observation, there are seven males and some geometric shapes on top of the advertisement, which are a sold house, Eiffel tower, pyramid, Asian temple, a camcorder, a notebook and a DCD. ... The advertisement is attractive, creative and interesting and the general mood of the advertisement is creative because the use of native image easily let people remember the advertisement.
The line in the advertisement is not diffuse because all the standing men look straight towards the audience. ... The advertisement did not appear cluttered because there was a group of people and a series of small icons.
Approximate Word count = 701
Approximate Pages = 2.8
(250 words per page double spaced)
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