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As a new entrepreneurial venture, JetBlue Airways seems to be heading to a bright future. ... This focus on values not only allows JetBlue Airways management to develop an effective decision making process, but also plays an important role in its human resource management. ... However whether these values can be instilled the same way as JetBlue Airways expands is one challenge ahead. Is it possible for JetBlue Airways to grow at a fast rate while keeping the people-centered structure intact? ... In the following we will analyze the success factors of JetBlue Airways in details and incorporate the use of political system into the analysis for a better understanding of its organizational behavior. ... This is where JetBlue Airways seems to be handling very well at the start-up phase. The top management team itself consists of veterans from the industry who are drawn to JetBlue Airways mainly because they share the same interests: doing something right from the start. They long for the opportunity to create something new through a new venture such as JetBlue, achieve what they could not have done in other companies previously. ...
The first questions one must raise is what are the true benefits to JetBlue Airways for ensuring that everyone shares similar values or interests? ... As Ann Rhoades, executive vice president of human resources commented: ¡§¡KI want JetBlue Airways to care about our people from end to end¡KIt¡¦s not pretend, it¡¦s real. ... What JetBlue Airways practices in human resources seem to fit the description of the unitary view. ... For example, at the start-up stage about twenty people are let go once the management regards them lack of fit to the JetBlue Airways values.
Approximate Word count = 1283
Approximate Pages = 5.1
(250 words per page double spaced)
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