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Ryanair: banned ads were carried in weekend papers
Ryanair is refusing to change its advertising despite being ordered to do so by the advertising watchdog. ... 99 from "St Etienne", with the word "Lyon" in small letters underneath, and the advertising watchdog ordered Ryanair to change the campaign after a young woman complained she had been stranded overnight because she went to the wrong airport. ...
The ASA announced its decision to uphold the womans complaint on December 3, but Ryanair repeated the adverts on Sunday
The ruling is absolute nonsense. ...
In its evidence to the ASA, Ryanair said it believed customers would not be misled by the advertisement, because it stated "St Etienne" prominently with "Lyon" written in small print underneath.
Approximate Word count = 533 Approximate Pages = 2.1 (250 words per page double spaced)
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