Priorities While Purchasing
...Fordism’ marketers seek to fullfill every taste and need of consumers in the name of providing a competitive adventage in the market.Customized products and services of tomorrows’ left its place to personisation of today.Today there is too many choice that peole even do little researchs and studies about marketbefore they purchase anything.They compare and eliminate other coices through thier criterias and priorities before buying something. Today when you want to buy a pair of jeans you have to pick one from thousands of different options.While buying it you consider its apperance, price, quality, trend, reputation, brands image and uniquness.Importance of thse change from person to person.For example Fatih Ürek who is a famous Turkish singer and the creator of ‘dance of snakes’ (yýlan dansý) gives much importance to jeans quality and price.He think the jeans he would buy should be also trendy and unique.On the other hand, Fatih Terim, the name behind the Galatasaray’s Lokomotiv Moskov defeat, has totaly different priorit...