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Ford Motors is experiencing intense competition from Japanese and Korean automakers. We are losing market share (as do all US automakers). ... This helps Japanese manufacturers gain market share away from the big three, Ford, GM and Daimler Chrysler group. Ford’s market share fell from 24. ... Toyota Motor Corp alone recorded a 7. ... There are 200 redesigned cars and trucks that are going to hit the market between 2002 and 2005. ... On the other hand we (Ford) are planning on renewing only 67%. ... This means that the focus is shifted away from regaining market share into cost cutting. We need to cut about three to five billion in costs in order to become profitable again, and according to our HR department this will come from Ford’s central staff and assembly plants.
Approximate Word count = 652
Approximate Pages = 2.6
(250 words per page double spaced)
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