|
|
This is only a preview of the paper
Click here to register and get the full text.
Existing members click here to login
|
|
|
When seeing the image of a male model of Davidoff Cool Water Cologne, the legitimate question is raised whether or not men are expected to be feminine on these days. ... Davidoff Cool Water Cologne sells the pleasures and desires of femininity to men with the promise that their product will not deprive men of their masculine. ... Davidoff cologne ad definitely contradicts Barthel”s claims at this point by not using the traditionally masculine symbols for their product rather feminine qualities are depicted in this ad.
When viewing the Davidoff ad, in a full-page ad illustrate an apparently naked male model semi-submerged in water. ... The bottle is rectangular, blue, with a black cap and has the word Davidoff Cool Water written in neat and elegant white letters. The bottle is covered with beads of water just as the male model is. On the lower left edge of the ad the words” Available at Fine Department Stores” appear. To the left of the top portion of the bottle, there is a dark oval section of water that resembles female genitalia surrounded by white glistening water. In the upper left quadrant, above the model’s chest, there appears to be some partially obscured and distorted face in the water graphically formed by the swirls.
Approximate Word count = 1009
Approximate Pages = 4
(250 words per page double spaced)
|
|
|
|
|
|