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	case analysis
	Format for Writing Analysis 1. Case summary Provide description of the company, its business, specific issues and over pertinent aspects of the company. ... Identification of key problem / strategic issues Based on your understanding of the case, briefly describe the major problems and/ or strategic issues faced by the company. ... Internal Company Analysis Using appropriate analytical tools techniques, including the use of charts and tables where appropriate, you must describe the position of the company at that time. ... You are expected to demonstrate that you can use the tools and techniques of strategic analysis as found in the courseware. Approximate Word count = 445 Approximate Pages = 1.8 (250 words per page double spaced)

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