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Teens and Tobacco
Adam, twelve-years-old, is watching television Saturday afternoon when the cartoon character Joe Camel (the Camel cigarettes’ icon) suddenly appears. ... It is apparent that the reason so many teens begin to smoke is because of the affects of advertising, untruthful information provided by tobacco companies, and societal pressure. ... Tobacco industries specifically target minors when advertising tobacco products. The main reason why tobacco companies pursue young teens is because “the tobacco industry needs a steady flow of young recruits to replace adult smokers who die or quit” (Wornsop 1067). One characteristic that tobacco businesses use to attract new customers, especially minors, is the use of cartoons. ... The tobacco groups have children’s attention before they become teens, thereby causing the initial exposure of cigarettes to be at a younger age. Another advertising scheme is that tobacco companies sponsor sporting events and other pleasurable activities which give off the impression that tobacco products (cigarettes) are fun and are a part of the associated events. Tobacco commercials also suggest that if these products are used they will help achieve the ideal physical body, and this specific advertising strategy is aimed towards girls because females are more likely to care about their physic.
Approximate Word count = 1000
Approximate Pages = 4
(250 words per page double spaced)
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