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Big

7. These Internet times are anything but business as usual. With rivals IBM (IBM) and Sun Microsystems (SUNW) leading the E-business revolution, HP has seemed little more than part of the clueless establishment. That's why the company has gone to the outside for a fresh face and a fresh approach. Fiorina's challenge is a ticklish one. In the coming months, she must strike a delicate balance between propelling HP's dull culture out of its lifeless ways and into the high-speed Net Age while not losing the elements that have made the company an American icon -- its deep engineering roots and its good, old-fashioned dependability. To really fulfill the promise of the Net, an organization must build a new culture. Carly explained this new culture as being composed of three elements: 1. Radical ideas - allow unorthodox ideas to flourish. 2. Inventiveness - take those radical ideas and execute them quickly. 3. Balance - synthesize the old and the new, dot-com and established business, the old guard and the young bucks.


Approximate Word count = 612
Approximate Pages = 2.4
(250 words per page double spaced)
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