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... ”
4 P’s applied to LG’s Home Network
Product:
LG has launched 4 innovative products, a refrigerator, air conditioner module, washing machine and a microwave oven. The innovative about these products is that they are interconnected in a home network and also are connected to the internet. This network is managed by the LnCP (Living network Control Protocol) and the PLC (Power line Communication) that works through the existing power lines so there is no need for extra cables and it is traduced in an advantage and benefit for the user.
Price:
The Refrigerator (The server of the Home Network) has a price of 5,999 pounds = 8,998 Euros aprox. ... The first step was introducing the Network Server that is built in the Refrigerator, when the sales of the refrigerator started raising up, LG launched the air conditioner, the washing machine and the microwave oven, all equipped with the LnCP and PLC technology.
Approximate Word count = 741
Approximate Pages = 3
(250 words per page double spaced)
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