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... Why is Genzyme engaged in joint ventures with Geltex? ...
· Genzyme had grown rapidly due to innovative use of joint ventures and alliances.
· The JV would provide Genzyme with increased earnings through the sale of ReneGel
· The JV represented a perfect fit for Genzyme’s specialty therapeutics and allowed the firm to tap new markets.
· Genzyme was also interested in striking a second deal with GelTex for its second product called CholestaGel, which targeted a larger segment. ... What is the maximum that Genzyme should be willing to pay for its interest in the joint venture?
Approximate Word count = 416
Approximate Pages = 1.7
(250 words per page double spaced)
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