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Analytical Advertising Report
1. ... 1 Purpose
Advertising has many purposes, the main one being to sell a product or service. ... This report aims to discover the way adolescents are represented in advertising by making observations on one advertising campaign, making an in-depth analysis of one ad and its construction and informing the readers of the findings. ... 2 Campaign
This report will be focused on how teenage girls are represented in the “billabong” campaign. This campaign consists mainly of display ads as “billabong” is already recognized as a popular brand they are not in dire need of advertising. ... 0 CONCLUSION
In conclusion, the “billabong” advertising campaign portrays teenage girls as being fun loving and naturally beautiful, this opinion is derived from the facts little or no make up is worn, the poses are natural and the girls are smiling or laughing while looking good.
Approximate Word count = 678 Approximate Pages = 2.7 (250 words per page double spaced)
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