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Business employs, sells to, buys from, is regulated by, and is owned by people. Due to the fact that ‘International Business’ includes people from different cultures, most business functions, from managing a workforce to securing funds are subject to cultural problems. ... For instance when a company is setting its business abroad, it should first determine how the business activities differ from those in its host country. ... “Drucker had stated it is the first duty of a business to survive. ... Now let’s take a company which failed to establish its business due to the fact of different cultural lifestyle. Parris Rogers International (PRI), a British publishing house set up an operation in Bahrain to publish telephone/business directories for Bahrain, Kuwait, Saudi Arabia, Oman, Qatar and UAE. ... They were sent to Bahrain to carry out business as usual. ... They failed to make cultural adjustments, such as learning their culture and do business the Arab way or getting the Arabs to accommodate PRI’s way. ... The salesmen had to be replaced before eventually, the company seized business in the Arab world. ...
One of the successful international business that was able too enter Japanese market was Blockbuster video. ... Unfortunately, in Japan, it was unable to meet its goal, as Japanese law requires permission from the copyright author before anyone can rent or sell the products. ...
As explained above, cultural differences may cause major problems in certain circumstances whilst an international company is trying to set up its business in a foreign country. For instance when an American Firm decides to start business in Japan, it has to overcome the language barrier, which hampers communication. ... Most international companies tend to go into joint venture when trying to commence their business in Japan.
Approximate Word count = 1512
Approximate Pages = 6
(250 words per page double spaced)
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