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Managing the Digital Firm

...
 To explain how the Internet and Internet technology are transforming business and the emerging digital firms. ...

Business functions, 13     Information technology (IT) infrastructure, 14
Business processes, 7     Input, 8
Communications technology, 14     Internet, 18
Computer-based information systems (CBIS), 9     Interorganizational systems, 22
Computer hardware, 14     Intranet, 25
Computer literacy, 12     Knowledge- and information- intense products, 6
Computer software, 14     Knowledge management systems, 7
Customer relationship management systems, 7     Knowledge workers, 13
Data, 8     Management information systems (MIS), 16
Data workers, 13     Mass customization, 21
Digital firm, 6     Middle managers, 14
Digital market, 23     Network, 14
Electronic business (e-business), 25     Operational managers, 14
Electronic commerce (e-commerce), 23     Output, 8
Enterprise systems, 7     Processing, 8
Extranet, 25     Production or service workers, 13
Feedback, 8     Senior managers, 14
Formal system, 9     Standard operating procedures (SOPs), 13
Information, 8     Storage technology, 14
Information architecture, 27     Supply chain management systems, 7
Information system, 8     Web site, 19
Information systems literacy, 12     World Wide Web, 19


“Window On” Boxes

Window on Technology: UPS Competes Globally with Information Technology     

What are the inputs, processing and outputs of UPS’s package tracking system? ...

The emergence of a global economy, transformation of industrial economies, transformation of the business enterprise, and the emergence of the digital firm make information systems essential in business today. These trends present the business firm and its management with several new challenges. ...

As a growing percentage of the advanced industrial economies in the United States, Europe and Asia depends on imports and exports, information systems supply both communications and analytic instruments for engaging in trade and for managing businesses that are spread throughout the world. ...


Development of the power and capabilities of information systems has transformed the possibilities for organizing and managing business enterprises. ...

The emerging technology and the organizational redesign that has accompanied it have created the condition for the emergence of the digital firm. ... Perhaps more important right now, almost all larger firms and even many smaller ones have become reliant upon the digital firm technology for much of their activity, including relations with customers and suppliers. ...           Describe the capabilities of a digital firm. Why are digital firms so powerful? What are the four principal systems driving the movement toward digital firms?

Digital firms extensively use Internet technology for electronic commerce and electronic business to manage their internal processes and relationships with customers, suppliers, and other external entities. ... Because a digital firm relies heavily on information technology to enable, mediate, and streamline its internal and external operations, the firm is more flexible, profitable, competitive, and efficient than a traditional firm.

Supply chain management systems, customer relationship management systems, enterprise systems, and knowledge management systems are the four principal systems driving the movement toward digital firms. ... Information systems can improve decision making, enhance organizational performance, and help increase firm profitability, thus contributing to corporate value. ... Whereas early information systems addressed primarily technical or operational issues, contemporary information systems are integral to the management and strategic goals of the firm. ... It should be noted that the digital firm uses the Internet as its primary technology platform. ...      What is the relationship between network revolution, the digital firm, electronic commerce, and electronic business?

The Internet and other networks have made it possible for the firm to replace manual and paper-based processes with the electronic flow of information. This change can enable many companies ultimately to become digital firms. The digital firm uses the Internet and digital technology to expedite the exchange of information and facilitates communication and coordination both inside the organization and between the organization and its partners. ...

The firm’s information technology (IT) infrastructure provides the technology platform for this architecture and consists of computer hardware, software, data and storage technology, and networks along with the human resources required to operate the technology.


Approximate Word count = 4976
Approximate Pages = 19.9
(250 words per page double spaced)

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