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General Motors exists as the world’s largest automaker with several vehicle brands. Additionally, General Motors is involved in more than a few nonvehicle ventures. ... In February 2000, new CEO Rick Wagoner sought to leverage General Motors once again into a favorable position by focusing upon innovating products and services and developing new e-business plans. Integrating Internet technology has enabled General Motors to greatly improve company inefficiencies and reconstruct their aging value chain. ... Digital technologies such as OnStar are also providing positive opportunities for the company to once again grow and lead. ... Since the industry buys products in relatively high bulk General Motor’s can benefit from price discounts and high demand. ... The current General Motors strategy has enabled to company to firmly position itself behind only Toyota and Honda in quality and has provided great assistance in successfully integrating and shrinking its many functions. ... For General Motors their e-commerce and e-business initiatives have the ability to bring great value to the company. ... It is highly important that General Motors maintain favorable relationships with its dealers.
Approximate Word count = 1117
Approximate Pages = 4.5
(250 words per page double spaced)
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