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... These comprehensive business
strategies should include the following:
¦ an innovation strategy with a clear focus on
product design, development and differentiation;
¦ plans for increasing investment in new plant,
equipment and technology;
¦ an appropriate workforce development and
training strategy;
¦ a clear focus on high value-added products with
high quality and/or fashion content;
¦ a sophisticated marketing and branding strategy;
¦ a strong emphasis on supply chain management,
including forming strategic local and global
product sourcing and distribution alliances to
further internationalise the local industry and to
gain access to more export markets; and
¦ a focus on developing and maintaining
export markets.
Approximate Word count = 674
Approximate Pages = 2.7
(250 words per page double spaced)
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