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Haier Group which is one of the biggest companies in China was incorporated in
1989 . Over the past 17 years , Haier has witnessed an annual sales increase of 78%and made significant achievements . ... Nowadays , Haier is a widely know product not only in China , but also in 160 countries around the world . Haier now operates 18 design institutes , 10 industrial complexes (one in USA , one in Pakistion , five in Qingdao , one in Hefei , one in Dalian and one in wuhan ) . ...
1) Strengths
Haier is a globalize Group , it has a lot of strengths , and these can help Haier to gain better development . First of all , Haier have 17 years history , and it is a good process for growth . Haier group was incorporated in 1984 . At the beginning , Haier was a small refrigerator manufacturer , and it had not as good as today¡¯s brand image .
Approximate Word count = 670 Approximate Pages = 2.7 (250 words per page double spaced)
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