Business Case IPC Corporation Singapore
The CEO of IPC Corporation, Singapore (IPC) has to determine if the company should enter the North American market, which mode of entry to adopt and its implementation, as well as to review plans to list the company on the Singapore Exchange (SGX). IPC possesses a product line that extensively covers the needs of consumers. ... With many worldwide growth opportunities, IPC is present in many parts of the world. ... Exhibit 2 shows us that IPC is also financially able to further expand its operations, with an increasing annual turnover that amounted to S$274,496,000 in 1992. ... Thus, there is potential in the development of IPC in North America. Although IPC entered the North American market in 1989, it did not do as expected because it did not have a strong competitive advantage over the products in their target market. ... There are two options IPC can choose to adopt: either acquire a well-established local company Austin Computer Systems Ltd (ACS), or develop its own subsidiary in North America.