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SAS Case Analysis

SAS Institute is the worlds largest privately held software company. Founded in 1976, the company makes statistical analysis software for a widely diverse group of global customers (“97% of the Fortune 100 companies use SAS as do more than 80% of the Fortune 500” – Case). ... Therefore to execute their strategy, SAS has implemented several critical tasks involving People, Culture and Systems. ...
SAS is a success for a number of reasons. In order to encourage creativity, innovation, and quality, SAS Institute invests heavily in human resources. This investment has resulted in a company turnover rate of 3% each year in an industry where the average turnover is more than 22% (Case). Thus, SAS can attribute much of its success to the ability to bring in, keep, and use the talents of an exceptional workforce. ...
Customer satisfaction is another key to SAS Institute’s success in the software industry. Recognizing that it is in a relationship-oriented business, SAS continually assesses the needs of its customers and provides them with the best and most innovative products possible.


Approximate Word count = 856
Approximate Pages = 3.4
(250 words per page double spaced)

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