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KFC and global international strategies

KFC: 50 years of
frying and franchising
By Bruce Schreiner
Associated Press Writer
LOUISVILLE, Ky. ... Harman would eventually own more than 300 KFC franchises in four states. ...
KFC changed hands a few more times. ... PepsiCo acquired KFC from RJR Nabisco in 1986 for about $840 million. ...
The recipe itself is locked in a vault at KFC headquarters. ... " Harman, now in his 80s, and his wife own 307 KFC stores in Utah, Colorado, Washington state and California. ...
Cheryl Bachelder, KFCs president and chief concept officer, is a former pizza executive who arrived at KFC about 18 months ago. ... "

Important dates in KFC history
Important KFC dates:
1939: Colonel Harland Sanders perfects his secret blend of 11 herbs and spices in a Corbin, Ky. ...
1964: KFC is sold for $2 million to a group of investors headed by John Y. ...
1969: KFC is listed on the New York Stock Exchange. ... acquires KFC. ... acquires KFC for $840 million.
1987: KFC opens the worlds first Western-style quick-service restaurant in China.
1991: A new logo is introduced to emphasize chicken variety -- replacing Kentucky Fried Chicken with KFC.
1995: KFC opens its first restaurant in Moscow. ... spins off domestic and international KFC, Taco Bell and Pizza Hut restaurants to form Tricon Global Restaurants.
2002: Tricon Global Restaurants changes name to YUM! ... -
The Associated Press



He did chicken right KFC, co-founded by Los Altos Hills resident Pete Harman, celebrates 50th anniversary
printer friendly version Today, there are more than 11,000 KFC restaurants throughout the world, and the Harmans live comfortably in Los Altos Hills. ... The recipe is locked in a vault at KFC headquarters in Louisville, Ky. ... "
KFC has not been free of problems, most of them related to mergers. Heublein, the alcohol company, bought KFC in 1971. ... Then in 1986, PepsiCo acquired KFC.
In 1997 PepsiCo spun off KFC along with Taco Bell and Pizza Hut to form a new company, Tricon Global Restaurants. ... For instance, Taco Bell is running "Think Outside the Bun" and KFC is using "Theres Fast Food. Then Theres KFC. ...
KFC does not advertise a toy promotion. If KFC sold to children it could increase sales, but it chooses to sell mainly to adults.


Approximate Word count = 1829
Approximate Pages = 7.3
(250 words per page double spaced)
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