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MARKETING
What is Marketing?
Marketing is a process of finding out what customer wants and meeting the wants of the customer. ...
Marketing is not selling. Selling is only a part of marketing.
Peter Drucker said “The purpose of marketing is to make selling superfluous”
This means that selling is not needed if a product is marketed properly. ...
The entire marketing process begins with market research. ...
The mission of marketing is to meet the customer needs. You can say that Business is marketing.
Marketing Orientations
You can approach marketing from 3 angles :-
Production orientation
Selling orientation
Marketing orientation
Production orientation
Emphasis on production of goods and services.
Approximate Word count = 525
Approximate Pages = 2.1
(250 words per page double spaced)
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