Business Plan Summary
EXECUTIVE SUMMARY Business Description The company Cardiovascularly Healthy brings to you Fusión: a product filling an attractive and currently vacant niche by combining two rapidly growing markets. ... Business Partner Benefits • A product that targets such a large population can easily be used in an advertising campaign almost anywhere • Such a large target population may also be used for extensive market research • The proposed 6 years before flotation is a short time Financial Projections • A conservative estimate suggests initial sales will result in break-even in less than 5 years • Assuming doubled sales after 2 years results in break-even in 3 years • Expanding into the Netherlands after 5 years would result in the company being worth £1-2 million pounds Cardiovascularly Healthy are seeking an initial investment of £250,000, which will allow us to produce and market Fusión for our launch in the M25.